As we all pull together out of yet another major economic downturn it is worth considering the vital aspect of teamwork and the role of respect in that process.
We all have different perspectives which may conflict but need to be respected. For example, the sales team is generally focused on getting orders today – marketing on getting orders tomorrow, or next month, even next year. Because the time frames are variable it is important to respect that difference.
Next post: Multi-channel Marketing for industrial SMEs
Previous post: How to afford industrial marketing