business trends

“The Deficit Myth” by Stephanie Kelton – a clear read which explains Modern Monetary Theory and how our governments could do a load of things differently. Fascinating and inspiring – well worth a read. and interesting that (some) economists are working with a different and very positive perspective.

Interesting to hear Joe Biden talking recently about the job creation possibilities of a green agenda and of making medical care more widely available. It used to be said that what America does today we will do tomorrow – so let’s hope the government can get on board with this program for job creation in UK manufacturing industry where we promote with industrial PR.

May I put in a word for physical and mental health in the workplace – and yes that does mean everybody working from home as well as the returnees among us.
I have been teaching Tai Chi for many years and a while ago I put together some light Tai Chi inspired exercise videos, it is all free and there is no registration so check out here

As we move into economic recovery let’s remember that business is personal even in lockdown. So let’s not forget how to convey important product knowledge to potential customers, and remember that industrial marketing is different from the one size fits all internet theories derived from B2C techniques developed in the US, to sell non-technical products en mass to non-technical people.

Opportunities in The Green Agenda

I am interested that the Green Agenda is getting more attention now – as the inheritors of the first industrial revolution wouldn’t it be great if UK manufacturing could help save the planet while regenerating itself. There are so many opportunities in renewable energy, renewable materials, product repair and recycling, waste recycling, and so on. […]

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Globalisation has a long way to go yet!

Thumbnail image for Globalisation has a long way to go yet!

Clearly we are still in the early stages of globalisation – with the great manufacturing engine that is China starting to find life difficult courtesy of re-shoring and economic downturn. Will we see Chinese companies become more aggressive again? They already have some really big players to rival the biggest the west has to offer […]

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We are already in a group – called Industrial Manufacturing

Perhaps sales people are drawn to social networking – but I believe engineers are more interested in solving problems. I have been interested in the application of social media to the industrial arena and my (very subjective) observations have led me to the following thoughts about the engagement of engineers (or lack of it) in […]

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The Reshoring Factor

I have been reading increasingly about reshoring production over the past couple of years. It seems that costs and limitations of offshore production have been increasing, and so the cost benefit has much reduced, companies are valuing shorter lead times, smoother cash flows and easier quality control that come from local manufacturing – if not […]

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The value of Social Media for Industrial SMEs

How to get started – this is the right time for industrial companies to put resources into Social Media. Why and How? There has been much scepticism about the use of Social Media in the industrial market place – even late in 2012 I saw a paper which suggested that 30% of engineers did not […]

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What does Google actually do? Part 2

Perhaps one can deal with this by excluding the company name from Adwords criteria – but if you do then another company will likely show at the top of the page – especially if your name is “The Blue Widget Company” as then every competitor with “blue widgets” in their Adword campaign will be ahead […]

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